Adam Levermore

Rocket Poppeteers

Viral Marketing for JJ Abrams' Super 8

Rocket Poppeteers was a fictitious brand of popsicles and associated heroic astronaut characters created as part of a viral marketing effort, promoting JJ Abrams’ 2011 film, Super 8. My work on this project included designing Slurpee cups and popsicle wrappers for sale in 7-Eleven stores nationwide, as well as web content, t-shirts and other promotion materials.

Portfolio Details

CLIENT : Bad Robot / QMx

TAGS : Illustration, Logos